Legal
Effective June 4, 2026 · Last updated November 11, 2026
This Privacy Policy explains how Tactical Asset Allocation, LLC (“we,” “us,” or the “Company”) collects, uses, and shares personal information when you use tacticalassetallocation.com and its tools: the Macro Dashboard and Weekly Market Report, Chart Lab, the Factor Backtester, the Portfolio Backtester, the Stress Tester, the Efficient Frontier, Portfolio Lab, Strategy Lab, ETF Lab and Monitor (together, the “Platform”).
It should be read together with our Terms of Service. The Platform analyzes market and economic data from third parties; that data is about markets, not about you. This Policy covers personal information about you, and the content you create using the tools.
Information you give us.
Information collected automatically.
We use cookies and similar browser technologies (such as your browser’s local storage) to operate the Platform. Cookies are small text files stored on your device when you visit a website; they help us recognize your device and remember certain information. We use them to keep you signed in, to remember your settings and preferences, and to save the portfolios and analyses you carry from one tool to the next. These are necessary for the Platform to work, and if you block them some features, including signing in, will not work.
When you subscribe, our payment processor, Stripe, may use its own cookies and similar technologies on its checkout and billing pages, under its own privacy policy. Some pages load open-source software libraries from Cloudflare’s public content network, which receives your IP address when your browser fetches them. You can manage cookies through your browser settings. We do not use advertising or tracking cookies and similar technologies.
The Platform is not designed to respond to “do not track” signals received from browsers.
We use your information to:
We do not sell your personal information, and we do not share it for targeted or cross-context behavioral advertising. We share it only with:
Subscriptions are processed by Stripe. Stripe collects your card details directly, under its own terms and privacy policy; your card number never reaches our servers. We generally store only the customer and subscription identifiers Stripe assigns, your plan, your subscription status and your renewal date.
The Platform has no public profiles and no public feed.
Some tools, such as Chart Lab, let you copy a link that reproduces what you are looking at. That link contains the chart’s settings, not your account details, and anyone who has it can open it. We recommend that you do not put personal information into anything you share.
Except as otherwise permitted or required by applicable law or regulation, we will retain your personal information for as long as necessary to fulfill the purposes we collected it for, as required to satisfy any legal, accounting, or reporting obligations, or as necessary to resolve disputes. Otherwise, we generally follow the following internal retention policies:
We use safeguards designed to protect your information, including encrypting traffic to the Platform, storing passwords only as one-way hashes, and leaving card data entirely with Stripe. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. Keep your password to yourself. You are responsible for all actions taken with your user name and password.
We are based in the United States, and your information is primarily stored and processed in the United States. Some of our service providers may process it in other countries, which may have different data-protection laws.
We send service emails, such as password resets and messages about your account, subscription and security, which you cannot opt out of while you have an account. If we send product news or other marketing, every message will include an unsubscribe link, and unsubscribing will not affect service emails. If you join the waitlist, we will email you when signup opens.
No feature of the Platform sends your personal information or your content to an artificial-intelligence service. The commentary in the Weekly Market Report is drafted with an AI model from market data and published news, then reviewed by a person; it uses no information about you. If we add a feature that does use your information with AI, we will update this Policy and give you any notice or choice the law requires first.
The Platform is for users who are at least 18 and is not directed to children. We do not knowingly collect personal information from anyone under 18. If we learn that we have, we will delete it. If you believe a child has given us information, please contact us.
The Platform links to third-party websites and services we don’t control, and this Policy doesn’t apply to them. We may update this Policy from time to time. When we do, we will revise the “last updated” date above and, for material changes, tell you through the Platform or by email.
Questions about this Policy can be sent to Tactical Asset Allocation, LLC at [email protected] or 3300 Highland Ave, Manhattan Beach, CA 90266.